Case study · Construction technology
Concretex360: one operating story across website, web app and driver app.
A product ecosystem for concrete pump rental operators.
The brief
The public site had to make a multi-product operating platform understandable before a buyer enters the software.
Evidence
The live website presents the platform’s scheduling, dispatch, driver and customer-booking product areas.
Constraints
- The platform covers scheduling, dispatch, customer bookings and billing.
- Different audiences need different levels of product detail.
Key decisions
- Mapped the site to the operational flow from enquiry to dispatch and billing.
- Kept product surfaces connected through one consistent information system.
Delivered
- Marketing website
- Web application interface
- Driver mobile application